Safari content creation services
Because I know you are already swamped…
…So, after an exhausting day of creating itineraries, quoting enquiries, handling finances and caring for guests…
Let us take digital marketing off of your hands so you can concentrate on running your safaris while we focus on attracting new clients.
Choose from our individual services or take advantage of our all-in-one, content creation service enabling you to focus on your current guest while we bring in the next ones.
All-in-one, content strategy management
Sit back, relax and let us take care of your content needs…
The all-in-one content strategy system will start from the very beginning. We’ll identify your company’s needs in terms of website, photographic and social media content and how best to attract your ideal client. From there we’ll create an editorial calendar for the channels identified e.g. blog and Instagram/Facebook. Once we’ve identified your preferred content type, we’ll schedule a time for me to visit your lodge or to go on a safari to capture stunning images for your content.
From there we will set to work creating and delivering one month’s worth of content.
Love your first month? Easily continue working with us month over month for a stress-free approach to content creation, with compounding impact and reach from your professional safari content.
See the table below for the exact deliverables
*Cost excludes associated travel expenses
Needs assessmentWe identify what's required and make a plan to create it
- Discovery call to discuss your company’s needs
- Instagram assessment
- Website and blog assessment
- A one-month, strategic editorial calendar is created for your blog and one social media channel.
Content CreationOnsite custom photography and information gathering
- 4 days, 3 nights with your company on safari
- photography equipment and photographer
- discussions with staff and general information gathering
- experiencing and creating content around the activities you have to offer
- Influencer service
- 1 in-feed post and 3 story posts on my own Instagram account to advertise your safari experence to my followers.
Delivery of contentDone-for-you, hassle-free content delivered directly onto your platform
- 4x 1,000-word SEO-optimised blog posts featuring your custom images, and including meta descriptions, titles, and a featured image – posted directly on your website+ One months’ worth of Instagram/Facebook posts – posted directly to your platform (photo, caption and hashtags)
- 8 single photo social media posts, including captions and hashtags
- 4 Instagram reels/Facebook videos
- 20 professional-quality, edited photographs licensed for you to use on your website and social media
- OPTIONAL ADD ONS
- “Exclusivity rights to the photographs – keep them and use them however you’d like…for traditional advertising, brochures, websites etc
- continued content creation for your blog and Instagram/Facebook including additional photographs per month (stock photos may be used).
What else can we do for you…
Free Instagram templates
Download 7 days worth of free Instagram templates designed to help you book more safaris through Instagram. The templates will position you as an expert in the safari industry and make you approachable as a safari business.